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Board-Certified Plastic Surgeon
Originally from Puerto Rico, Dr. Pedro Rodriguez earned his medical degree in 1999 at The College of Human Medicine and met Dr. Pryor that same year while serving as a General Surgeon...
Founder, President & CEO, Plastic Surgeon
Dr. Landon Pryor, MD, FACS, is the Founder and President of PryorHealth and is a Triple Fellowship trained Board Certified Plastic Surgeon. Dr. Pryor has been in clinical practice since 2009 and started his private practice PryorHealth (formerly known as Transformations Plastic Surgery) in 2013 in Rockford, IL.
His unique training, background, and credentials, which combined disciplines of Craniofacial Surgery and Aesthetic Surgery at the Cleveland Clinic, have empowered him as a technically gifted and highly sought-after Plastic Surgeon. Dr. Pryor’s training model incorporated both the Academic as well as the private practice setting, which also positioned him to accelerate practice growth with his entrepreneurial instinct and drive.

Plastic Surgeon, Breast Implant Illness Surgeon
Dr. Aditya Sood is an American Board of Plastic Surgery-certified plastic surgeon with over 12 years of experience specializing in a variety of plastic, reconstructive, and aesthetic procedures. His focus lies in advanced aesthetic surgery of the face, breast and body.
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Nurse Practitioner
Susie Artale-Fritz is a board-certified Nurse Practitioner who has a deep passion for aesthetic medicine.
She completed her undergraduate degree from DePaul University in Chicago, where she obtained her Bachelors in Communication. Susie spent 10 years working in marketing, public relations, and management in the beauty industry before she decided to continue her education. Susie returned to graduate school back at DePaul University and completed her Master’s in Nursing, specializing in their Family Nurse Practitioner track. She then completed her post-certificate program at NIU while working as a surgical nurse. Susie is board certified through the American Nurses Credentialing Center (ANCC), and performs injectable treatments such as neurotoxin and filler, laser treatments, threads, and many other non-surgical devices for facial rejuvenation and body contouring.
Susie performs thousands of aesthetic treatments annually, and is thought to be one of the most sought-after Nurse Injectors in the area. Prioritizing her patients' goals, Susie uses her art background and advanced knowledge to deliver safe, subtle, and youthful results. Through thorough consultation and assessment, she develops a comprehensive multi-modality plan. Susie’s treatments are aimed to restore youthfulness, delay signs of aging, and improve overall skin quality. With a constant desire for continued education in the growing aesthetic field, Susie is often attending conferences or courses to stay up to date with emerging techniques. She enjoys mentoring, sharing her knowledge, and collaborating with others in the field.
Susie’s practice philosophy is to safely deliver noticeable results, with natural outcomes, while having a high respect for each patient's individuality. Having worked in aesthetic medicine for over seven years, she continues to elevate the medical spa experience for both patients and staff alike. Susie is the ultimate cool soccer mom of two fantastic kids. She loves travel, design, and photography. When she grows up, Susie wishes to be a best-selling author, ballet dancer, race car driver and real estate tycoon.

Nurse Injector
Anthony “Toni” Simpson is a Registered Nurse at PryorHealth Plastic Surgery & Med Spa who works directly with our plastic surgeons and the surgical team providing pre-operative, intra-operative and post-operative nursing care.
Toni firmly believes that providing nursing care in the preceding areas of surgical services allows him to advocate for the patient and ensure the best patient outcome.
Toni prepares patients for their journey by taking pre-surgical vital signs, confirming surgical procedures and making sure patients understand the type of surgery being performed. In addition, he starts intravenous therapy for fluid administration along with administration of prescribed oral medications. Plus, he circulates during the surgical procedures in which he assists our surgeons by retrieving delegated equipment and materials needed for surgery. Lastly, he helps patients recover after surgery by providing comprehensive care to guarantee a safe transition from our facility to your home.
Toni holds a Bachelor of Science degree in Nursing from St. Anthony’s College of Nursing. He has six years of nursing experience ranging from Plastic Surgery, Pediatrics and Pediatrics Intensive Care and has obtained various skills to ensure our patients and their families are provided with the highest level of professionalism and holistic nursing care.
In Toni’s spare time, he enjoys rollerblading and being with family, friends and Kix, his beloved Yorkshire Terrier.

Aesthetician
Michelle Liphart is a multi-state, licensed Medical Aesthetician in at PryorHealth.
Michelle followed her passion for the skin and beauty industry by receiving her Aesthetician license in 2010. Michelle has over a decade of experience in the Medspa Industry and extensive training in Laser Hair Removal, Laser treatments, Tattoo Removal, Coolsculpting, and many other skincare treatments. Her goal is to exceed client expectations every step of the way. She listens to her clients and customizes treatment plans that is right for them. Michelle is also fluent in our skincare brand, Transform RX which she uses to improve her clients results through a customized skincare regimen. She believes that each patient deserves to feel confident in their own skin. Outside of the office, Michelle loves spending time with her family; Fiancé, four kids, and her grandbaby. She also enjoys riding bikes, hiking, and enjoying life outdoors!

Aesthetician
Daniella Van Ness is a bilingual Licensed Medical Aesthetician at PryorHealth Plastic Surgery & Med Spa.
It is her mission to restore and maintain her patients’ beauty by applying her many years of expertise in combination with our cutting-edge technology while actively considering an individual’s lifestyle and unique needs.
Daniella is remarkably passionate about her work and has made it her mission to positively impact every patient she treats by providing quality, professional care and educating patients on how they can best achieve their desired outcomes.
As a graduate from Naperville Skin Institute, Daniella has completed medical aesthetics training as well as many certification courses that ranges from medical-grade skin care to laser treatments. This extensive experience provides her with vast, comprehensive knowledge of both the Aesthetics and Rejuvenation industries.
Outside of the practice, Daniella enjoys walking her dog, Ozzie, and taking him on adventures to splendors of the Midwest such as Lake Geneva as well as local Rockford parks.