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Founder, President & CEO, Plastic Surgeon
Dr. Landon Pryor, MD, FACS, is the Founder and President of Pryor Health and is a Triple Fellowship trained Board Certified Plastic Surgeon. Dr. Pryor has been in clinical practice since 2009 and started his private practice Pryor Health (formerly known as Transformations Plastic Surgery) in 2013 in Rockford, IL.
His unique training, background, and credentials, which combined disciplines of Craniofacial Surgery and Aesthetic Surgery at the Cleveland Clinic, have empowered him as a technically gifted and highly sought-after Plastic Surgeon. Dr. Pryor’s training model incorporated both the Academic as well as the private practice setting, which also positioned him to accelerate practice growth with his entrepreneurial instinct and drive.Meet Dr. Pryor
DR. FRANK MADDA
Dr. Frank C. Madda attended the prestigious Rush Medical College in Chicago, IL. where he earned his medical degree and went on to complete Residency and Internship.
Dr. Frank Madda is a Board Certified Plastic Surgeon at Pryor Healths' South Barrington, IL location. He is fully credited in three fields of surgery and a specialist in Plastic and Reconstructive Surgery, a Fellow of the American College of Surgeons and Diplomate of the American Board of Plastic Surgery. He attended the prestigious Rush Medical College in Chicago, IL. where he earned his medical degree and went on to complete his Residency and Internship. Dr. Madda is fully credited in three fields of surgery and a specialist in Plastic and Reconstructive Surgery, a Fellow of the American College of Surgeons and Diplomate of the American Board of Plastic Surgery. With an eye for creating dramatic, yet natural-looking results, patients, peers, and publications have repeatedly recognized him as a devoted, trusted expert in his field.
Dr. Madda is trained in all aspects of plastic and reconstructive surgery, however, specializes particularly in aesthetic surgery. He is ranked as one of the country’s Top Plastic Surgeons by U.S. News and World Report, and the only Plastic Surgeon to be listed as one of the “Top Doctors in the Chicago Area” by Chicago Magazine for 14 years in a row. Furthermore, he has thousands of delighted patients to date, and a national reputation for consistently delivering long-lasting, exceptional results.
Dr. Madda has been in private practice for over twenty-five years. He has also served as an Assistant Professor for the Department of Plastic Surgery at the University of Illinois Medical Center for nearly twenty years. As part of his educational work with residents entering the Plastic Surgery field, he remains at the cutting edge of plastic surgery, continually improving current techniques and newer procedures, with a goal of enhanced results and faster recovery.
DR. ANDREA MARTIN
Dr. Andrea Martin is a Plastic Surgeon at Pryor Health. While her practice is focused on a combination of both cosmetic and reconstructive surgery.
Dr. Andrea Martin is a Plastic Surgeon at Pryor Health. While her practice is focused on a combination of both cosmetic and reconstructive surgery, she specializes in Facial Aesthetic Surgery, Aesthetic & Reconstructive Breast Surgery, and Reconstructive Plastic Surgery. She is a deeply caring surgeon with a strong dedication to excellence and a commitment to providing high-quality, patient-centric care.
Originally from Kansas City, Missouri, Dr. Andrea Martin received her undergraduate degree from Kansas State University and obtained her Doctor of Medicine degree from the University of Missouri- Columbia. She became involved in plastic and reconstructive surgery early in medical school and fell in love with the specialty after working closely with an admirable plastic surgeon.
In addition, Dr. Martin was accepted into the Integrated Plastic and Reconstructive Surgery residency program at the University of Missouri – Columbia where she led the development and implementation of the ERAS (enhanced recovery after surgery) protocol for breast reconstruction patients, improving postoperative recovery.
Apart from her passion for medicine, Dr. Martin enjoys spending time with her beloved pets, exercising, and gardening. She is also a novice cook who relishes the endeavor of a new recipe and continuously perfecting old favorites. Plus, she is a diehard Chiefs fan – Go Chiefs!
DR. GANGANDEEP GOYAL
Dr. Gangadeep Goyal, MD, is a Triple-Board Certified Anesthesiologist, Pediatric Anesthesiologist, and Addictionologist at Pryor Health who works in close collaboration with our surgical team.
Dr. Gangadeep Goyal, MD, is a Triple-Board Certified Anesthesiologist, Pediatric Anesthesiologist, and Addictionologist at Pryor Health who works in close collaboration with our surgical team.
Dr. Goyal trained at Drexel University - Philadelphia, PA, and earned his doctorates at the University of Pittsburgh Medical Center - Pittsburgh, PA. In addition, he is specially trained in ultrasound-guided nerve blocks for reconstructive breast surgeries.
Dr. Goyal is currently the Chief Executive Officer and President of Addiction Wellness Services, a telehealth company based in Loves Park, IL. His practice primarily focuses on Anesthesiology and secondarily focuses on Addiction Medicine.
Dr. Goyal lives an upbeat, active lifestyle by way of biking and running. Also, he enjoys spending time with his wife, Dr. Shami Goyal, and his two children.
Director of Medical Spa, Nurse Practitioner
Susie Artale-Fritz is the Nurse Practitioner at Pryor Health who has a deep passion for aesthetic medicine.
She is Board Certified through the American Nurses Credentialing Center and has been performing injectable treatments such as neurotoxin and filler, laser treatments, threads, and many other non-surgical devices for facial rejuvenation and body contouring for over seven years.
Prioritizing her patients’ unique goals through detailed consultation and assessment, Susie uses her artistic background and advanced knowledge to develop a comprehensive multi-modality plan which delivers safe, subtle, and youthful results to delay signs of aging and improve overall skin quality. She performs thousands of aesthetic treatments annually and is one of the most sought-after Nurse Injectors in the region.
Susie completed her undergraduate degree from DePaul University in Chicago, where she obtained her Bachelor’s degree in Communication. She spent 10 years working in marketing, public relations, and management in the beauty industry before she decided to continue her education. She returned to DePaul University for graduate school and completed her Master’s in Nursing, specializing in their Family Nurse Practitioner track. She then completed her Post-certificate program at NIU while working as a surgical nurse.
With a constant desire for continued education in the growing aesthetic field, Susie is often attending conferences or courses to stay up to date with emerging techniques. She enjoys mentoring, sharing her knowledge, and collaborating with others in the field to continually elevate the medical spa experience for both patients and staff alike.
Susie is the ultimate cool soccer mom of two fantastic kids. She loves to travel, design, and photography. When she grows up, Susie wishes to be a best-selling author, ballerina, race car driver, and real-estate tycoon.
Clinical & Surgical Director
Sarah Colombi is the Surgical and Clinical Director at Pryor Health.
She has worked in the healthcare industry as a Certified Medical Assistant for nearly a decade and brings a wealth of knowledge and experience from her time working in both the plastic and reconstructive surgery specialties.
More than anything, Sarah loves the direct and indirect contact with patients to ensure that they feel heard, informed, and comfortable, regardless of what treatment or procedure they pursue. She relishes serving in this capacity for our patients who commonly describe her as incredibly knowledgeable, resourceful, and kind.
Sarah is motivated by the transformational results of our patients and feels honored to be a part of their journeys towards looking and feeling like their best selves. Although you will often find her laughing with a smile on her face, she is very serious about her work and puts intense effort into making each patient feel that they are genuinely cared for.
What initially drew Sarah to the field of Medical assisting, beyond wanting to help people and have a positive impact upon their health, was a genuine interest in how patients feel postoperatively. Sarah is proud to be a part of the Pryor Health family because she firmly believes we have the most skilled and compassionate surgeons in the Midwest.
Outside of work, Sarah cherishes being a mother to her beautiful daughter and a handsome son. In addition, she is an avid traveler, enjoys boating, and is an active member of Italian social clubs.
Surgical Tech, First Assist
Lynette Thorpe is the Peri-Operative Services Manager and Certified Surgical Technologist/First Assistant at Pryor Health Plastic Surgery & Med Spa.
She works directly with our plastic surgeons and surgical team as an extra set of dependable eyes and hands ensuring the best patient outcomes.
In addition, Lynette assists the surgical team by providing the highest quality of care to our patients throughout the entire peri-operative continuum including pre-operative, operating room, post-anesthesia care unit, sterile processing and equipment/material purchasing. Verifying our patients receive attentive and compassionate care is her utmost priority.
Lynette studied at Rock Valley College as well as Meridian Institute of Surgical Assisting earning her CST/FA and many years in direct patient care across various settings have allowed her to become a knowledgeable and well-rounded leader of the surgical team. She fully appreciates how both clinical and non-clinical staff teammates must work together to not only set but to exceed expectations throughout the surgical process.
In her spare time, Lynette enjoys being with her family and furry babies. She is also passionate about gardening and crafting. If you see Lynette, ask about her favorite Plantain Lilies, also known as Hostas, and her current craft project. Watch her light up with excitement!
Surgical Suites Manager
Stephanie Wolf is the Surgical Suite Manager at Pryor Health.
Finding her passion for plastic and reconstructive surgery, her top priority is ensuring patient safety and providing an exceptional surgical experience. Moreover, she strongly believes in giving the utmost patient care and treating each patient like family.
With over ten years of Surgical Technology and Assisting experience across various fields in the healthcare industry, Stephanie serves as not only our Surgical Suite Manager but functions as a Surgical First Assistant specifically to Pryor Health’ Founder and Lead Plastic Surgeon, Dr. Landon Pryor.
Stephanie received her Associate’s degree in Surgical Technology from the University of St. Francis in Fort Wayne, Indiana, and then earned her Bachelor’s Degree in Applied Health Science from Pennsylvania College of Technology in Williamsport, Pennsylvania.
When she is not at work, Stephanie thoroughly enjoys spending quality time in the great outdoors, staying in shape via weightlifting and cardio, and being with her family and friends.
Director of Patient Experience
Betsy Branca is the Director of Patient Experience at Pryor Health.
She and her team ensure that each patient receives the highest level of care from start to finish. In addition, she has a keen eye for all things beauty and truly loves facilitating an exceptional experience for each patient. With her previous experience being heavily involved in customer service, she now works closely with her team to deliver new, innovative strategies for Pryor Health that create an ideal environment for the best possible outcomes.
What sets Betsy apart and grants her to be a true leader in her current role, is that she too has been a patient and understands each patient’s journey is unique. This allows her to continuously place herself in the shoes of patients to fully understand what they need, want, and expect. Betsy’s reputation within not just the industry, but the community, is one of the high standards, respect, and loyalty in everything she does.
After receiving a degree in fine arts from Rock Valley College, Betsy then acquired her Aesthetic License from the Aveda Institute in Chicago. At the age of 23, she opened a beauty boutique that expanded into four major locations throughout the Midwest in a ten-year time span. Her business was written about and recognized by major media outlets for its unique blend of skincare and beauty treatments.
Combined with her creative approach to making Transformation’s operations run smoothly and efficiently, Betsy contributes her time to charitable events at the Rockford Art Museum, which provides a necessary sense of balance within her personal and professional lives. In her free time, she enjoys the arts, outdoor activities, and spending time with her husband and two golden retrievers.
Patient Care Coordinator
Arnela Ibrahimovic is the Lead Surgical Patient Care Coordinator at Pryor Health.
She makes it her mission to ensure that every single patient who walks through our doors has an exceptionally pleasant and enjoyable visit. As a Surgical Coordinator, she is well versed in her role and can answer all procedural and surgery-related questions so that each patient has a comprehensive understanding of the process from start to finish and, ultimately, the best possible overall experience.
Arnela is also a Certified Medical Assistant and has been in the medical field for over a decade. Her time spent as a Medical Assistant has given her a depth of knowledge and hands-on experience needed to help patients feel informed, empowered, and confident through every step of their journey.
Arnela is a friendly, highly motivated, hard-working individual and an asset to our practice. She believes that everyone deserves to look and feel their best and is grateful to be a part of a stellar team that strives for excellence and the utmost professionalism.
Arnela is a native of Eastern Europe and is fully fluent in both Bosnian and German. When she is not at work, you will find her enjoying the great outdoors, traveling, and shopping. She also loves aerial yoga and trying the newest, most delicious cuisines.
Patient Care Coordinator
Kinzie Macias is a Patient Care Coordinator at Pryor Health specializing in our MedSpa treatments and services.
She works directly with patients every day to determine the best route to help them achieve their desired goals. Moreover, she is resourceful, affable, and always has our patients’ best interests in mind.
Kinzie takes immense pride in her work and is continuously seeking out new opportunities to learn more about our industry’s latest procedures, treatments, and products. She recognizes this depth of knowledge allows her to provide patients with a comprehensive understanding of all that we offer and what options are best suited for their unique aspirations. Her ability to actively communicate and connect with patients is what continues to bring them back, time after time again.
Kinzie began her career with our practice as a Front Desk Receptionist and part of the Guest Services team, making it her top priority to ensure patients felt welcomed and comfortable. She also possesses a Cosmetology License awarded by the state of IL. Because of her clear dedication and desire to expand her skillset, Kinzie transitioned into our Patient Care Coordinator team where she has been thriving ever since.
Kinzie puts her family first and values their time together daily. When she is not at work, she actively participates in her children’s sporting events and school activities, and as a family, they enjoy vacationing and weekend getaway trips.
Patient Care Coordinator
Toni Paul is a Patient Care Coordinator at Pryor Health Plastic Surgery & Med Spa who helps guide our patients through their transformative skincare journey.
She strongly believes in building a trusting relationship with patients and ensuring they are active participants in their unique, personal treatment process.
Working in close collaboration with our highly skilled Aestheticians and Med Spa nurses, Toni designs comprehensive, customized plans combining state-of-the-art Aesthetic technology and skincare treatments available to help patients achieve their desired results.
Toni’s passion for Medical Aesthetics dates back for more than two decades when she attended Hair Professionals Career College. Always eager to build upon her already extensive knowledge, she stays well-informed of the latest skincare and aesthetics advancements in the industry. Applying her experience in high-end retail sales as well as health and wellness, Toni has found that a patient’s sense of total well-being is their most valued asset.
When Toni is not at work, she enjoys cooking up new recipes and living an active, healthy lifestyle and spending quality time with family and friends. In addition, she is a Certified Personal Trainer lover of the great outdoors.
Patient Care Coordinator
Alyssa Rehn is a Patient Care Coordinator at Pryor Health Plastic Surgery & Med Spa.
As a surgical specialist, she works with and guides both potential and existing patients, cosmetic and reconstructive alike, through every step of the way during their transformative journey from initial consultation all the way through recovery and aftercare. Furthermore, she makes it her utmost priority to inform and support each patient as they navigate the surgical procedure process.
Alyssa has been in guest relations for over five years and is extraordinarily passionate about creating the ultimate experience for our patients. She completely understands that amazing outcomes, in combination with outstanding, excellent service, is what patients expect and deserve when putting their confidence in our practice. Alyssa knows that plastic surgery can be a considerable decision and prides herself on her ability to help our patients feel at ease.
Alyssa enjoys living an upbeat and active lifestyle. In her spare time, you can find her taking classes at the gym, at one of her favorite local restaurants or spending time with friends and family. She also enjoys traveling and skiing in the winter.
Digital Patient Care Coordinator
Raykell Wadley is the Digital Patient Care Coordinator at Pryor Health Plastic Surgery & Med Spa.
She primarily addresses online inquiries from potential patients who may be interested in pursuing our non-invasive and surgical services and is the first point of contact when patients have questions or concerns as they begin their transformative journey.
Raykell firmly believes that knowledge is the key to success and completely understands that it can be a challenge to plan exactly how to attain a patient’s desired end result. She guides patients through our offered services and confidently identifies the best provider for their initial consultation.
Raykell’s strongest motivator is guaranteeing successful outcomes and she works diligently to ensure each of her patients’ expectations are not only met but exceeded. She is also a Licensed Cosmetologist and has worked in many aspects of the industry with expertise in salon management. Her passion for providing patients with the absolute best experience knows no bounds.
When Raykell is not at work, she appreciates an evening spent playing video games with her husband in front of the fireplace with their beloved dog beside them. In addition, she is passionate about culinary arts and can often be found baking sweet treats late at night.
Emma Zion is a Licensed Medical Aesthetician at Pryor Health who works alongside both our clinical and patient experience teams to provide customized, memorable experiences for all our patients.
Her primary objective is to make patients feel entirely comfortable during their transformation, from start to finish.
Emma provides treatments ranging from Coolsculpting, laser hair removal, facial skincare treatments, tattoo removal, micro-needling, and is also certified in Plasma Pen. Emma has been a licensed Aesthetician for over four years and holds a Bachelor’s degree in Exercise Science. Also, she played four years of soccer at the collegiate level.
Emma takes pride in getting to know her patients on a personal level and strongly believes that when you better understand someone, you can provide a thorough, comprehensive treatment to better fulfill their needs and actualize the outcomes they strive to reach.
In Emma’s free time, she enjoys playing in a co-ed soccer league and spending time with her two dogs. Also, she possesses a part-time position performing eyelash extensions at a local Rockford salon.
DANIELLA VAN NESS
Daniella Van Ness is a bilingual Licensed Medical Aesthetician at Pryor Health Plastic Surgery & Med & Spa.
It is her mission to restore and maintain her patients’ beauty by applying her many years of expertise in combination with our cutting-edge technology while actively considering an individual’s lifestyle and unique needs.
Daniella is remarkably passionate about her work and has made it her mission to positively impact every patient she treats by providing quality, professional care and educating patients on how they can best achieve their desired outcomes.
As a graduate from Naperville Skin Institute, Daniella has completed medical aesthetics training as well as many certification courses that ranges from medical-grade skin care to laser treatments. This extensive experience provides her with vast, comprehensive knowledge of both the Aesthetics and Rejuvenation industries.
Outside of the practice, Daniella enjoys walking her dog, Ozzie, and taking him on adventures to splendors of the Midwest such as Lake Geneva as well as local Rockford parks.
Barbara “Barb” Wicklund is a Licensed Medical Aesthetician at Pryor Health Plastic Surgery & Med Spa.
She has been successfully helping patients achieve their desired skincare results for a decade and has many years of experience in laser treatments.
Barb whole-heartedly believes in the science and proven results of skincare and is remarkably passionate about high-quality products and treatments. She is highly skilled in performing chemical peels and providing laser hair treatments. Plus, Barb loves to discover new advances in the industry, and it brings her satisfaction to witness positive changes in a patient’s skin.
Barb enjoys providing a wide variety of invigorating treatments to her patients, ranging from anti-aging regiments to acne relief solutions. In addition, she is a vivacious advocate for preventative measures and strongly encourages the use of SPF every day of the year in order to maintain a youthful, glowing appearance.
In her spare time, Barb enjoys tending to her garden, cooking lively dishes and shopping both online and in the Greater Rockford area.
Anthony “Toni” Simpson is a Registered Nurse at Pryor Health Plastic Surgery & Med Spa who works directly with our plastic surgeons and the surgical team providing pre-operative, intra-operative and post-operative nursing care.
Toni firmly believes that providing nursing care in the preceding areas of surgical services allows him to advocate for the patient and ensure the best patient outcome.
Toni prepares patients for their journey by taking pre-surgical vital signs, confirming surgical procedures and making sure patients understand the type of surgery being performed. In addition, he starts intravenous therapy for fluid administration along with administration of prescribed oral medications. Plus, he circulates during the surgical procedures in which he assists our surgeons by retrieving delegated equipment and materials needed for surgery. Lastly, he helps patients recover after surgery by providing comprehensive care to guarantee a safe transition from our facility to your home.
Toni holds a Bachelor of Science degree in Nursing from St. Anthony’s College of Nursing. He has six years of nursing experience ranging from Plastic Surgery, Pediatrics and Pediatrics Intensive Care and has obtained various skills to ensure our patients and their families are provided with the highest level of professionalism and holistic nursing care.
In Toni’s spare time, he enjoys rollerblading and being with family, friends and Kix, his beloved Yorkshire Terrier.
Joanna “Jo” Reichensperger is a Surgical Registered Nurse at Pryor Health Plastic Surgery & Med Spa.
As a crucial member of our surgical team, Jo helps our patients prepare for surgery in addition to providing attentive, comprehensive care after surgery.
Jo graduated from Northern Illinois University with a Bachelor’s degree in Political Science and then earned her Nursing Degree from Rock Valley College. She has over a decade in the healthcare industry with eight years of experience working specifically in Intense Care Units.
Jo whole-heartedly believes in treating her patients like family and finds it extremely rewarding to be present at a patient’s bedside as they wake up from surgery for reassurance and to witness their excitement and transformation.
In Jo’s spare time, she enjoys spending time outdoors, boating and traveling to new places. She also has two sons and two dogs, a beloved husky and pit-bull.
Emma Davidson is a Certified Medical Assistant at Pryor Health.
She ensures smooth operations during hectic, yet productive clinic schedules to keep our team both organized and punctual while maintaining a genuinely empathetic ear to all patients she encounters and prides herself in being able to anticipate the needs of our medical providers.
Emma is passionate about helping patients feel completely at ease throughout their journey at Pryor Health and thoroughly enjoys witnessing patients achieve their unique, personal aesthetic goals so they may become more comfortable in their own skin.
Emma earned her Associate’s degree from Eastern Illinois University and went on to obtain certification as an Emergency Medical Technician at DuPage College. In addition, she is a Certified Nursing Assistant. With nearly ten years of experience in the medical field, and seven of those years specifically in cosmetic dermatology, Emma is an invaluable asset to our practice with a wealth of knowledge and experience.
Emma joyfully lives on a farm in the Greater Rockford area with her husband and you can typically find her wrangling cows, chickens, pigs, and preparing for a baby girl on the way.
Janet Gonzalez is a Surgical Orderly at Pryor Health Plastic Surgery & Med Spa who works in collaboration with our surgical team.
One of her primary responsibilities is assisting in the sterile processing department to ensure proper process, protocol and execution are being meticulously followed to guarantee the highest standards of cleanliness and patient safety in all treatments and procedures.
Janet is remarkably passionate for the work she contributes at Pryor Health because she treasures everything about the surgical process. In addition, she prides herself on being an integral member of a patient’s transformative journey helping deliver amazing outcomes.
Originally from Winthrop Harbor, IL, Janet has resided in the Greater Rockford area for over thirty years and studied at Rock Valley College. Also, Janet has extensive experience in both the retail and healthcare industries for a combined total of three decades.
When Janet is not at the practice, you can find her hanging out with her neighbors or relaxing with her husband and adult children, two sons, on the weekends. Also, she cherishes tending to and perfecting the landscaping at her home.
Relationships with our patients and helping them navigate their transformative journey with ease.
Katy has been in the healthcare industry for seven years working in Neurology, Physical Therapy, Hospice, and Pain Management. She prides herself on being a caring, informative resource to both surgical and non-surgical patients. Her absolute favorite part about being on the Pryor Health team is the opportunity to assist our patients through the transformative process and seeing their life-changing end results.
A Rockford native, Katy is currently attending Rock Valley College for her Nursing degree with the ultimate goal of pursuing her Nurse Practitioner degree.
In Katy’s spare time, she enjoys working out, hiking, biking, and being with family and friends. In addition, she treasures sampling various Mexican and Italian cuisines.
Illana “Lana” Flores is a Medical Assistant at Pryor Health Plastic Surgery & Med Spa.
A Rockford native, Lana is currently pursuing her Nursing degree at Rock Valley College.
Lana cherishes the family-like dynamic of the entire Pryor Health team, clinical and non-clinical, and prides herself on being a member of an exceptional, kind-hearted group that genuinely cares for their patients’ experience and results. This is important to Lana as she truly believes that patients receive better care in practices with a strong, compassionate culture that delivers not only impressive results, but also ensures our patients feel great about themselves after their own transformative journey.
Lana has found the Plastic Surgery and Medical Aesthetics specialty to be incredibly rewarding for her because of how it not only dramatically improves appearance, but self-esteem and morale as well. Our patients certainly appreciate her fun and energetic personality. She is constantly on the move in both her professional and personal lives.
When Lana is not at work, she enjoys staying fit via lifting weights and performing cardio as well as paddle boarding in picturesque locations like Rock Cut State Park and Lake Geneva.
You are invited to book a treatment at Pryor Health where we offer a full range of Surgical, Medspa and Wellness services to take years off of your appearance. We are known for our results and care of our patients.
5995 Spring Creek Rd Rockford, IL 61114
South Barrington, IL
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